Article of the week
The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers. 

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Ferdinand Berthoud

Ferdinand Berthoud is a Swiss watch brand founded in 2009 by Karl-Friedrich Scheufele.

Ferdinand Berthoud watches are known for their unique designs, high-level of finishing, and innovative technical features. The brand produces limited editions of its watches, with each piece being individually numbered and certified.

One of the standout features of Ferdinand Berthoud watches is the use of a tourbillon mechanism, which helps to counteract the effects of gravity on the watch's movement, resulting in greater accuracy. The brand also incorporates other high-tech materials, such as ceramic ball bearings and carbon fiber components.

Ferdinand Berthoud offers several collections of watches, including the Chronomètre, the FB 1, and the FB 2, and other groups.