The New Patek Philippe Twenty~4 7340/1R Perpetual Calendar

Introduced in 1999, the Twenty~4 collection was Patek Philippe’s first dedicated line of feminine timepieces. The original model featured an Art Deco-inspired manchette (cuff) design, but in 2018, the brand unveiled the Twenty~4 Automatic, which is a round-cased iteration powered by an automatic movement. This year, Patek Philippe elevates the collection further by introducing a perpetual calendar complication, marking the collection's debut in the realm of Grand Complications.
Crafted entirely in 18K rose gold, the watch features a 36mm case with a slender profile of just 9.95mm, making it sit gracefully on the wrist. The case is meticulously finished with a combination of polished and brushed surfaces, enhancing its refined aesthetic. Two dial options are available. The Ref. 7340/1R-001 features a silvery opaline dial with a vertical satin finish, evoking the texture of shantung silk that feature irregular texture, while the Ref. 7340/1R-010 presents an olive green sunburst dial for a more contemporary appeal.

Yema

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Yema is a French brand born in 1948 through the visionary craftsmanship of Henry-Louis Belmont. A prodigy of the National Watchmaking School of Besançon in France, where he graduated as valedictorian in 1931, Belmont’s innovative spirit would shape the trajectory of modern watchmaking. He also cemented Yema’s reputation for crafting ultra-capable tool watches designed for extraordinary individuals undertaking extraordinary feats.

From the depths of the ocean to the racetrack and the frontlines, Yema’s creations have been good companions in extreme environments. Embodying its motto, “Time of Heroes,” the brand’s watches symbolize resilience and precision, earning a place in the annals of adventurers and professionals alike.

By 1962, Yema had evolved into YEMA INTERNATIONAL, asserting its global ambition. Just a few years later, between 1965 and 1968, the brand became France’s leading watch exporter, delivering 400,000 timepieces annually to over 55 countries. This achievement underscored Yema’s commitment to innovation, quality, and its enduring status as a trailblazer in horology.