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The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers. 

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Perrelet

Perrelet, Bienne-based Swiss watch company whose roots date back to 1777, is world-renowned for its timepieces with “animated” dials.
Its collections, featuring the iconic Double Rotor and Turbine technologies, pays tribute to founder Abraham-Louis Perrelet, the precursor of the first self-winding movement, and are recognised signature features of the brand.   He is also credited with the creation of the first pedometer in 1780. 
As heirs of the genius master watchmaker, every model in Perrelet’s collection is fitted with an in-house automatic movement. 
Driven by a desire to innovate watchmaking, Perrelet presented the first automatic movement with a Double Rotor in 1995, enabling the movement to draw its energy from the two perfectly synchronised rotors, thus ensuring a more efficient winding force. 
Since 2004, Perrelet has been part of the Festina Group, owned by the Spanish entrepreneur Miguel Rodriguez, who also owns a prestigious watchmaking pole comprising no less than six production sites, including Soprod. This latter allows the brand total autonomy in the production of its timepieces and consequently maximum freedom of creation.
Under the leadership of Miguel Rodriguez, Perrelet developed and patented the Turbine technology in 2009 and introduced the new-generation P-331-MH automatic calibre, COSC and Chronofiable® certified, which powers many of the brand's collections as of 2019, as well as the peripheral rotor equipping the LAB Peripheral line.
2023 marks another important milestone for Perrelet: the introduction of the "Turbine 41 Titanium" collection, featuring the first ever case reduced to 41 mm instead of the traditional 44 mm or more and combined with an integrated titanium bracelet.

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