Article of the week
The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers. 

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Interview Waqt Visit to Noraqin Booth, In Watches and Wonders 2024

The new Wild One Skeleton Coral and Gecko editions

During our visit to Norqain’s booth, or as the company called it, the camp, where we tried out their new releases that will replace one of the company’s most successful releases, the “Wild One Skeleton Turquoise” watch.

The new versions are in coral red and green, the “Wild One Skeleton Coral and Gecko” watches, the two versions that we tried. You can read the full article about the two watches, link here.


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