The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers.

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

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Hands on Vyntage With Waqt

ByDr. Malek Easa

19.02.2024

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This watch holds a special place, as it’s exclusively available to the inner circle of the brand. As a UAE citizen, I’m honored to be among the privileged few to wear this remarkable timepiece from an Emirati brand that’s setting new standards right here in our own backyard.