Article of the week
The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers. 

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Introducing Toledano & Chan Released its First Watch, The B/1

Part 70s and part brutalist architecture inspired timepiece

The B/1 watch is the product of Toledano & Chan, a new brand launched by Alfred Chan, a watch designer, and Phil Toledano, an artist and watch collector. They connected on Instagram over their mutual interest in “brutalist architecture” and 1970s watches, and started brainstorming ideas together.

Their design drew from two main influences: the Rolex Midas and early 1970s integrated bracelet watches; and, more prominently, the work of brutalist architect Marcel Breuer, particularly the window design of his Whitney Museum building in New York. The resulting watch is a fusion of these inspirations. As the brand describes it, "part 70s watch, part brutalist architecture, entirely new."

Crafted from stainless steel, the B1 has a distinctive angled case with a width of 33.5mm and a thickness of 9.10mm. The watch is designed as a "destro" model, meaning the crown is positioned on the left side, catering to those who prefer to wear their watch on their right wrist.  The B1 features a sapphire crystal, and a closed caseback ensuring 50m of water resistance.

One of the standout features of the B1 is its lapis lazuli dial. This deep blue stone creates a beautiful backdrop without any markers or branding, allowing the natural beauty of the stone to shine through. The watch is powered by Sellita SW100 automatic movement, operating at 28,800 vph and providing 42 hours of power reserve. 

The bracelet is a notable element of the B1, made from stainless steel. It consists of a series of parallel links with intricate facets and angles, designed to complement the angular lines of the case.  The B1 is limited to 175 numbered pieces available for purchase starting May 16, priced at USD 4,000, equivalent to  AED 14,911. 

For more information please visit Toledano & Chan official website. 

Technical specifications: Toledano & Chan B/1
  1. Case: stainless steel, angled case, destro, sapphire crystal, closed caseback
  2. Diameter: 33.5mm
  3. Thickness: 9.10mm
  4. Water resistance: 50m
  5. Dial: lapis lazuli dial 
  6. Movement: Sellita SW100, automatic, 25 jewels 
  7. Power reserve: 42 hours
  8. Frequency: 28,800 vph (4 Hz) 
  9. Functions: hours, minutes
  10. Bracelet / Strap: stainless steel bracelet 
  11. Availability: limited to 175 pieces 
  12. Price: USD 4,000 / AED 14,911

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