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The New Patek Philippe Twenty~4 7340/1R Perpetual Calendar

Introduced in 1999, the Twenty~4 collection was Patek Philippe’s first dedicated line of feminine timepieces. The original model featured an Art Deco-inspired manchette (cuff) design, but in 2018, the brand unveiled the Twenty~4 Automatic, which is a round-cased iteration powered by an automatic movement. This year, Patek Philippe elevates the collection further by introducing a perpetual calendar complication, marking the collection's debut in the realm of Grand Complications.
Crafted entirely in 18K rose gold, the watch features a 36mm case with a slender profile of just 9.95mm, making it sit gracefully on the wrist. The case is meticulously finished with a combination of polished and brushed surfaces, enhancing its refined aesthetic. Two dial options are available. The Ref. 7340/1R-001 features a silvery opaline dial with a vertical satin finish, evoking the texture of shantung silk that feature irregular texture, while the Ref. 7340/1R-010 presents an olive green sunburst dial for a more contemporary appeal.

Introducing The TAG Heuer Carrera Date Plasma Diamant d’Avant-Garde with Yellow Diamonds

TAG Heuer Introduces a new watch with lab-grown diamonds during LVMH Watch Week

TAG Heuer exemplifies a pioneering spirit in watchmaking, showcasing avant-garde craftsmanship and dedication to innovation. With a storied history spanning 163 years, the brand has consistently pushed the boundaries of horology, setting benchmarks for precision and technological advancements. During Watches and Wonders 2023, TAG Heuer released the “Carrera Date Plasma Diamant d’Avant-Garde” with pink diamonds. Now, the brand unveils the second color variant during LVMH watch week 2024, the “Carrera Date Plasma Diamant d’Avant-Garde” with yellow diamonds. This exceptional timepiece is adorned with 4.8 carats of lab-grown diamonds, including 1.4 carats of vibrant  yellow lab grown diamonds.

TAG Heuer's foray into yellow diamonds demonstrates a commitment to innovation, injecting diversity and a vivid burst of color into their timepieces. The Plasma technology employed in crafting the “yellow-diamond TAG Heuer Carrera Date Plasma Diamant d’Avant-Garde” ensures a consistent and uniform infusion of color throughout the entire diamond. Achieving such homogeneity demands specialized expertise to navigate the intricate process and replicate specific colors consistently across various batches.

This watch comes in a white gold case measuring 36 mm in diameter, with a signature diamond crown composed of a single 1.3-carat yellow lab-grown diamond. The 2.9-carat polycrystalline dial is adorned with the “Diamant d’Avant-Garde” shield, a breakthrough achieved by growing numerous diamond crystals as one, resulting in captivating reflections and light effects within a singular diamond entity.

The dial boasts 12 white gold indexes, each set with 0.5-carat white baguette-cut lab-grown diamonds, with a date window at 6 o’clock. The skeletonized hours and minutes hands further enhance the timepiece's elegance. At 12 o'clock, a yellow lab-grown diamond, cut in the brand's signature shield design, rests just below the Carrera logo.

Through the sapphire case back, you can spot the TAG Heuer Caliber 7, an automatic movement that operates at 28,800 vph (4Hz) and offers 50 hours of power reserve. Additionally, this timepiece comes with a white alligator strap secured with a white gold pin buckle.

 

For more information please visit TAG Heuer’s official website.

Technical specifications: TAG Heuer Carrera Date Plasma Diamant d’Avant-Garde
  1. Case: white gold case, diamond crown composed of a single 1.3-carat yellow lab-grown diamond 
  2. Diameter: 36 mm
  3. Dial: 2.9-carat polycrystalline dial, “Diamant d’Avant-Garde” shield, 12 white gold indexes with 0.5-carat white baguette-cut lab-grown diamonds, skeletonized hours and minutes hands, brand’s shield design in yellow lab-grown diamond at 12 o'clock, date window at 6 o’clock
  4. Movement:  TAG Heuer Caliber 7, automatic movement 
  5. Power reserve: 50 hours
  6. Frequency: 28,800 vph (4Hz) 
  7. Functions:  hours, minutes, seconds
  8. Bracelet / Strap:  white alligator strap secured with a white gold pin buckle
  9. Price: Upon request

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