Article of the week
The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers. 

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Introducing The French Independent Brand Baltic Unveils the Prismic Collection

Four contemporary versions in the spirit of the beautiful time

Baltic, a French independent watch brand, has gained recognition for its vintage-inspired watches, characterized by elegant designs and exceptional craftsmanship offered at reasonable prices. Established in 2016 by the former photographer Etienne Malec, Baltic endeavors to present simple timepieces amidst the evolving realm of horology.

Now, the brand unveils the Baltic Prismic collection, inspired by geometric shapes and luminous refractions of the Prism, and the aesthetics of “cocktail” watches (ladies watches). This new collection offers four releases in a grained finished grade 5 titanium case, with stainless steel bezel, lugs and caseback. The case boasts a brushed, and polished finish, exuding both durability and refinement, measuring 36mm in diameter and 9.2mm in thickness. Protecting the dial is a double domed sapphire crystal with anti reflective coating. 

Speaking of the dial, it represents the brand’s take on a modern dress timepiece, the dial is offered in green, salmon, purple, or blue-gray. Adorning the guilloché dial is a brushed section, embellished with applied indexes that are polished. Positioned at the 6 o'clock is a small seconds sub-dial featuring a textured surface, encircled by a brushed steel border. Time is elegantly indicated by dauphine hands, adding to the watch's allure. 

The watch's caseback features a sapphire crystal, providing a clear view of the Peseux 7001 caliber, a mechanical movement crafted by the Swiss ETA manufacturer. This movement operates at a frequency of 21,600 vph (3Hz) and boasts a generous power reserve of 42 hours.

The Baltic Prismic offers a choice between a braided "mesh" stainless steel bracelet or a leather strap with a pin buckle. Both options feature a quick-release system, facilitating effortless customization and versatility. Each watch of this collection is priced at EUR 990 which is equivalent to AED 4,000 for the leather strap option, or EUR 1,050 which is equivalent to AED 4,200 for the steel mesh bracelet option. 

 

For more information please visit Baltic’s official website. 

Technical specifications: Baltic Prismic collection
  1. Case: grained finished grade 5 titanium case, brushed and polished, stainless steel (bezel, lugs and caseback), double domed sapphire crystal with anti reflective coating, sapphire crystal case back
  2. Diameter: 36 mm
  3. Height: 9.2mm
  4. Water resistance: 30 m
  5. Dial: green, salmon, purple, or blue-gray, guilloché pattern, brushed section, polished applied indexes, small seconds sub-dial with a textured surface positioned at the 6 o'clock encircled by a brushed steel border, dauphine hands 
  6. Movement: Peseux 7001 caliber, mechanical movement, crafted by the Swiss ETA, 21 jewels 
  7. Power reserve: 42  hours
  8. Frequency: 21,600 vph (3 Hz)
  9. Functions: Hours, minutes, small seconds 
  10. Bracelet / Strap: Either a braided "mesh" stainless steel bracelet or a leather strap with a pin buckle, Both options feature a quick-release system
  11. Availability: permanent line 
  12. Price: EUR 990 which is equivalent to AED 4,000 for the leather strap option, or EUR 1,050 which is equivalent to AED 4,200 for the steel mesh bracelet option

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