Article of the week
The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers. 

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Interview Rafael Granito, CEO of Formex, speaking about the Space Gold Automatic Chronometer Essence 39mm

Mr. Rafael Granito, CEO of Formex, speaking about the Space Gold Automatic Chronometer Essence 39mm, the elegant watch for which the company was so creative with its dial.

 

The dial is made from a meteorite, which after being cut and polished received an electroplating treatment in order to be plated with gold, while maintaining the clear natural structure of the stone. The result is that each dial is different from the other, which makes the watch more distinctive.

 

 

 Waqt is the exclusive official retailer for Formex in the United Arab Emirates.

 

 You can visit our E-shop to learn more about Formex watches.


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