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Welcome to the hub of the horoloy
Welcome to the hub of the horoloy
Introduced in 1999, the Twenty~4 collection was Patek Philippe’s first dedicated line of feminine timepieces. The original model featured an Art Deco-inspired manchette (cuff) design, but in 2018, the brand unveiled the Twenty~4 Automatic, which is a round-cased iteration powered by an automatic movement. This year, Patek Philippe elevates the collection further by introducing a perpetual calendar complication, marking the collection's debut in the realm of Grand Complications.
Crafted entirely in 18K rose gold, the watch features a 36mm case with a slender profile of just 9.95mm, making it sit gracefully on the wrist. The case is meticulously finished with a combination of polished and brushed surfaces, enhancing its refined aesthetic. Two dial options are available. The Ref. 7340/1R-001 features a silvery opaline dial with a vertical satin finish, evoking the texture of shantung silk that feature irregular texture, while the Ref. 7340/1R-010 presents an olive green sunburst dial for a more contemporary appeal.
Embarks on a New Chapter with the Swiss Independent Brand
Laurent Ferrier, the esteemed Swiss independent watchmaking brand, has announced the appointment of Florent Perrichon as its new Chief Executive Officer. Florent Perrichon has over 25 years of experience in luxury brand management and global distribution, having held senior positions at companies such as TAG Heuer, De Beers, and Cerruti.
Florent's impressive track record includes working with prominent luxury groups such as LVMH, where he spent six years at TAG Heuer and De Beers. He also served as CEO of Cerruti, where he successfully led a brand transformation, further solidifying his reputation as a visionary leader.
Florent Perrichon is a graduate of the prestigious École Polytechnique in Paris and holds a master’s degree that complements his extensive professional achievements.
“It is with pride and enthusiasm that I begin this new phase at the helm of this exceptional brand, alongside Laurent Ferrier and François Servanin,” said Florent Perrichon.
Since joining the board of Laurent Ferrier in 2013, Florent Perrichon has gained a deep understanding of the brand’s philosophy and values. “It is a true honor to lead this iconic Maison,” he added.
Laurent Ferrier was founded in 2010 by Laurent Ferrier and François Servanin, born from a shared vision to create timepieces that combine exceptional quality and elegance. François Servanin, Laurent's motorsport partner and close friend, gave Laurent complete creative freedom to bring his horological vision to life. Laurent Ferrier chose to follow in the footsteps of his father and grandfather, combining his family’s watchmaking heritage with an unwavering pursuit of excellence.
For more information visit Laurent Ferrier’s official website.
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