
Introducing Bell & Ross Unveils the BR-X3 Collection
Welcome to the hub of the horoloy
Founded in 2019 by Jérôme Burgert and Gabriel Vachette, Serica emerged from a straightforward vision: to revive the golden age of watchmaking by creating highly sophisticated mechanical timepieces. Their unique and powerful design language, coupled with the highest watchmaking standards, represents their pursuit of an uncompromising blend of elegance, reliability, and precision. Serica specializes in retro-inspired sports watches, including field, dive, and GMT models.
News Dubai Watch Week 2025 Will Be the Largest Ever with 90 Brands Participating
Technical The Frequency, Why It Matters in Mechanical Watches
Editorial The Secrets of Watch Case Design
Editorial Abraham-Louis Breguet, The Father of Modern Horology
Introducing Hanhart Unveils the Limited Edition Preventor HD12 Silk Purple