The New Patek Philippe Twenty~4 7340/1R Perpetual Calendar

Introduced in 1999, the Twenty~4 collection was Patek Philippe’s first dedicated line of feminine timepieces. The original model featured an Art Deco-inspired manchette (cuff) design, but in 2018, the brand unveiled the Twenty~4 Automatic, which is a round-cased iteration powered by an automatic movement. This year, Patek Philippe elevates the collection further by introducing a perpetual calendar complication, marking the collection's debut in the realm of Grand Complications.
Crafted entirely in 18K rose gold, the watch features a 36mm case with a slender profile of just 9.95mm, making it sit gracefully on the wrist. The case is meticulously finished with a combination of polished and brushed surfaces, enhancing its refined aesthetic. Two dial options are available. The Ref. 7340/1R-001 features a silvery opaline dial with a vertical satin finish, evoking the texture of shantung silk that feature irregular texture, while the Ref. 7340/1R-010 presents an olive green sunburst dial for a more contemporary appeal.

March LA.B

Home
Brands
March LA.B

In 2009, longtime friends Alain Marhic and Joseph Chatel set out to add a distinct French touch to the global watchmaking landscape. With Alain’s experience in the industry—honed during his time at Quiksilver—he returned to the Vallée de Joux to deepen his expertise. He brought on Jérôme Mage, the visionary behind Jacques Marie Mage eyewear, as creative director, while Joseph handled financial strategy. Their brand, March LA.B, was born, "March" honoring a meaningful month for the founders, and "LA.B" symbolizing their connection to Los Angeles and Biarritz, the cities they call home.