The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers.

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Holthinrichs

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Holthinrichs

Holthinrichs Watches is a distinctive brand founded by Michiel Holthinrichs, who was raised in an environment filled with art and classic cars due to his parents' backgrounds as an artist and an automotive engineer. This upbringing nurtured his strong imagination and passion for design, craftsmanship, and technical excellence. The brand embodies a unique fusion of influences, drawing inspiration from various artistic movements and renowned architects and designers.

The design philosophy of Holthinrichs Watches takes inspiration from Art Nouveau's elegant and three-dimensional shapes, Art Deco's clear lines and materialistic expression, and the principles of early modernism. This amalgamation of styles results in watches that showcase a harmonious blend of aesthetics and functionality.

Notable architects and designers like Victor Horta, Frank Lloyd Wright, Le Corbusier, Eero Saarinen, Santiago Calatrava, and car designer Battista Farina have left their mark on the brand's creations. Their influence is evident in the watches' holistic approach to design, spatial composition, and refined lines.

One of the standout features of Holthinrichs Watches is the meticulous attention to detail and artistic expression found in the ornaments adorning the timepieces. Each watch is thoughtfully named after its ornamental design, representing a powerful expression of sophistication and cultivated taste.