Article of the week
The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers. 

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

H992

From the heart of Swiss watchmaking, the city of La Chaux-de-Fonds, a new name has emerged: H992. An unconventional name, yet one rich with symbolic meanings. The letter “H” stands for Horlogerie (watchmaking), Hour, and Humanity, while the number “992” reflects the altitude of La Chaux-de-Fonds, where the brand was founded—precisely 992 meters above sea level.

Founded in 2022, H992 aims to deliver Swiss-made quality to a broader audience. The brand has succeeded in creating its own distinctive style, clearly showcased in its three collections: H1, H2, and H3. These watches combine exceptional quality with sporty designs suitable for daily wear, offering a range of styles to cater to diverse tastes.