Introducing Bell & Ross Unveils the BR-X3 Collection
Welcome to the hub of the horoloy
Welcome to the hub of the horoloy
Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers.
The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.
Earthen Company is a new Hong Kong-based brand founded in 2025 by a team of passionate collectors who set out to create watches with character rather than follow trends. Their debut, the Summit Collection, introduces three ceramic timepieces inspired by both alpine conditions and classic field watch aesthetics. With vintage proportions, bold contrasts, and interchangeable straps, the collection highlights the brand’s focus on modern materials, thoughtful design, and versatile everyday wear.
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