The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers.

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

D.M.H

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D.M.H

Founded by master watchmaker David M. Hoffmann, the brand has upheld an unwavering commitment to craftsmanship since its inception in Switzerland. The brand's legacy is marked by their self-winding engines, which epitomize their dedication to technical innovation and timeless design.

Throughout its journey, the D.M.H. brand has achieved outstanding milestones and launched exceptional timepieces. The brand has also introduced iconic collections, including the Heritage Collection, which pays homage to traditional watchmaking techniques and a Chronograph line that showcases their technical prowess and timekeeping precision.

The brand's achievements have won recognition in the watch industry, with accolades and awards celebrating its commitment to precision, craftsmanship, and innovation. As the brand looks to the future, it continues to fuse traditional art with cutting-edge technology, ensuring that its timepieces transcend trends and endure as timeless pieces of excellence.