The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers.

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Byrne

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Byrne Watches is a luxury watch brand that was conceived by John Byrne and his wife, Claire, in 2015. John Byrne was inspired by the quick changes and illusions created by the dancers during a performance of George Balanchine's Apollo in Paris.

With a passion for watches, John collaborated with mentors to enter the world of watchmaking and approached the design process with meticulous attention to detail. Claire, an expert in luxury and retail, brought her experience in distribution networks to ensure the success of Byrne watches in the market.

The journey to create Byrne Watches led John and Claire to Fleurier, Switzerland, a renowned hub for watchmaking. They combined their experience in watch restoration with the expertise of a Manufacture founded by watch industry leaders. Over the years, they perfected the case and movement of their watches, showcasing outstanding creativity and technical prowess [[1](https://byrnewatch.com/en/byrne/)].

In 2021, Byrne Watches introduced the GYRO DIAL complication, which is a unique approach to timekeeping. This complication demonstrates the brand's commitment to innovation and its ability to push the boundaries of traditional watchmaking.

Byrne Watches aims to create elegant and exceptional timepieces that reflect their complementary personalities and shared expertise. With their passion for watches and dedication to craftsmanship, they have established Byrne Watch as an independent venture in the luxury watch industry.