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The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers. 

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Breguet

Breguet  the brand was founded in 1775 by Abraham-Louis Breguet, a Swiss watchmaker considered to be one of the most innovative horologists in history. The brand is known for its technical prowess, elegant designs, and rich history.

Breguet watches are famous for their high level of complexity and precision, and have been favored by many famous historical figures, including Napoleon Bonaparte and Marie Antoinette. Some of the brand's most notable inventions include the tourbillon, a mechanism designed to improve accuracy by counteracting the effects of gravity on a watch's movement, and the Breguet overcoil, a type of balance spring used in many modern watches.

The brand's collections include the Classique, Tradition, Marine, and Type XX, among others, and many of its watches feature complications such as perpetual calendars, moon phases, and minute repeaters.

 

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