Article of the week
The New Patek Philippe Twenty~4 7340/1R Perpetual Calendar

Introduced in 1999, the Twenty~4 collection was Patek Philippe’s first dedicated line of feminine timepieces. The original model featured an Art Deco-inspired manchette (cuff) design, but in 2018, the brand unveiled the Twenty~4 Automatic, which is a round-cased iteration powered by an automatic movement. This year, Patek Philippe elevates the collection further by introducing a perpetual calendar complication, marking the collection's debut in the realm of Grand Complications.
Crafted entirely in 18K rose gold, the watch features a 36mm case with a slender profile of just 9.95mm, making it sit gracefully on the wrist. The case is meticulously finished with a combination of polished and brushed surfaces, enhancing its refined aesthetic. Two dial options are available. The Ref. 7340/1R-001 features a silvery opaline dial with a vertical satin finish, evoking the texture of shantung silk that feature irregular texture, while the Ref. 7340/1R-010 presents an olive green sunburst dial for a more contemporary appeal.

Aramedes

 on April 8, 2016 over a lunch meeting in the a Restaurant in Zürich Pascal Stübi and Tom Morf discuss an idea of classic timepieces into the digital age, they said what if we take everything we love about Swiss watchmaking and advanced technology and combining them as only we can a mechanical movements, high tech, and classic design, all intelligently integrated to form a watch that is as beautiful as it is clever. and during Dubai Watch Week was the global launch for the brand. The idea Building a bridge between different cultures The founders wanted to stir up the Swiss watch industry Accepting the technical challenge. 
The name of the company, Aramedes, originated from the founders' highest respect and appreciation for Islamic culture, which boasts a rich history and noteworthy achievements in literature, philosophy, science, medicine, mathematics, and art. The significance of sunrise and sunset as essential elements in the Muslim world is crucial for those who observe their spiritual and religious practices on a daily basis. Therefore, the meaning behind the name Aramedes is as follows:
Ara = Arabian Peninsula (the cradle of Islam)

Me = Mecca / Medina (the two holy cities)

Des = Design / Engineering / Switzerland