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The New Patek Philippe Twenty~4 7340/1R Perpetual Calendar

Introduced in 1999, the Twenty~4 collection was Patek Philippe’s first dedicated line of feminine timepieces. The original model featured an Art Deco-inspired manchette (cuff) design, but in 2018, the brand unveiled the Twenty~4 Automatic, which is a round-cased iteration powered by an automatic movement. This year, Patek Philippe elevates the collection further by introducing a perpetual calendar complication, marking the collection's debut in the realm of Grand Complications.
Crafted entirely in 18K rose gold, the watch features a 36mm case with a slender profile of just 9.95mm, making it sit gracefully on the wrist. The case is meticulously finished with a combination of polished and brushed surfaces, enhancing its refined aesthetic. Two dial options are available. The Ref. 7340/1R-001 features a silvery opaline dial with a vertical satin finish, evoking the texture of shantung silk that feature irregular texture, while the Ref. 7340/1R-010 presents an olive green sunburst dial for a more contemporary appeal.

Introducing Louis Erard Rebrands The La Sportive Collection to 2300

Three sporty releases pay tribute to Louis Erard's heritage in La Chaux-de-Fonds

Louis Erard introduced the La Sportive collection in 2020, targeting those who appreciate a fusion of sporty and classic style. The collection masterfully blends the brand's timeless elegance with robust functionality, appealing to watch enthusiasts who seek both performance and sophistication. Now, the collection has been rebranded as "2300," paying tribute to Louis Erard's heritage in La Chaux-de-Fonds, reflected in the town’s postal code, while also hinting at the exciting years ahead. This new identity is marked by a limited-edition trio of chronographs, offering a vintage aesthetic with bold colors, dynamic time display, and the brand's signature vertical time-reading style.

Louis Erard has a deep affinity for numbers, with each limited edition and collaboration carefully numbered in symbolic ways, leaving no room for coincidence. This new iteration features a 44mm x 15mm Grade 5 titanium case, a black ceramic bezel, and a sapphire glassbox that sits over the dial. The case also includes a screw-down transparent caseback, through which the movement is visible.

The sleek black dial variant stands out with a striking rainbow gradient minutes track, while the khaki-orange and light blue-yellow variants showcase vibrant tones that flow seamlessly from the strap to the hands of the minutes and hours counters, as well as the minutes track. This trilogy focuses on bold display and optimal readability, prominently featuring the 30-minute counter at 12 o’clock, the 12-hour counter at 6 o’clock, and the small seconds sub-dial at 9 o'clock. Additionally, the day and date windows are positioned at 3 o’clock.

The watch is powered by the iconic ETA 7750 Valjoux, an automatic chronograph movement operating at 28,800 vph (4 Hz) with a 48-hour power reserve. It features a special openworked oscillating weight adorned with a black lacquered Louis Erard symbol, adding a unique touch to the timepiece’s mechanics. 

Each watch in this trio is limited to 99 pieces and is priced at CHF 3,333, equivalent to AED 14,500.

For more information you can visit Louis Erard’s official website. 

Technical specifications: Louis Erard 2300
  1. References: 78119TS32.BDF02 (Black), 78119TS35.BDF05 (Blue),  78119TS39.BDF09 (Khaki) 
  2. Case: Grade 5 titanium, sapphire glassbox, black ceramic bezel, screw-down transparent caseback
  3. Diameter: 44mm 
  4. Thickness: 15mm
  5. Water resistance: 50 m
  6. Dial: black dial, khaki-orange, light blue-yellow, 30-minute counter at 12 o’clock, 12-hour counter at 6 o’clock, small seconds sub-dial at 9 o'clock, day and date at 3 o’clock
  7. Movement: ETA 7750 Valjoux, automatic, openworked oscillating weight adorned with a black lacquered Louis Erard, 25 jewels 
  8. Power reserve: 48 hours 
  9. Frequency: 28,800 vph (4Hz)
  10. Functions: Chronograph, hours, minutes, small seconds, 
  11. Bracelet / Strap: integrated stainless steel bracelet
  12. Availability: Each is limited to 99 pieces
  13. Price: CHF 3,333 / AED 14,500

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